Fashion in the 1970s by Daniel Milford-Cottam


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ISBN: 9781784423049 Category: Tags: ,


The 1970s was a decade of style contrasts. More so than in any other decade, every extreme of fashion was met by an equally trendy opposite reaction. Ankle-length maxi skirts vied for attention with super-short hot-pants. Outfits in vibrant prints and obviously man-made fabrics contrasted with subtly-coloured ensembles in wool jerseys and silky crepes. Delicate floral cottons, hand-knits and hand-tooled leather came up against boldly synthetic and plastic looks perched atop platform shoes – for men and women alike. More so than at any other time, fashion looked backwards in order to dress the future, with quirkily ironic retro looks, while alternative street-style movements such as Punk used appearance to startle and challenge the establishment.

Additional information

Weight 146 g
Dimensions 210 × 149 mm